Fantasy World welcomed its first customer in Kuwait on April 28, 1996. Importing some of the finest toys from Europe, the United States and The Far East and retailing them at a 1000 square meter free standing building resembling a castle at the Al Rai business district in Kuwait, the US-designed store was the region’s first upscale toy store concept.
Organized according to categories of toys such as Amazing Minds, Early Years, Boys World, Girls World, Tweens Lifestyle, Outdoor & Sports that cover all kids from infants to twelve-year- olds, most of Fantasy World’s toys meet American and European safety standards. From humble beginnings, the Fantasy World brand grew to become a leader of branded and specialty toys in Kuwait. Fantasy World now has four stores in Kuwait at different locations and is recognized as the first choice for toys and offers the latest, best and widest range of branded toys.